Kingdom Maker is a massive multiplayer medieval fantasy game where players build their noble family to create their Kingdom.  

Serving as Art Director on Kingdom Maker has been an amazing exercise in branding. Unlike other projects I have been a part of, Kingdom Maker has no established brand, so it was up to me and my creative team to build that.

We wanted to reference classic 80s design styles throughout our campaign to help new players know what to expect when launching Kingdom Maker, classic D&D art, 80s Drew Struzan movie posters as well as highlighting the game’s unique sense of humor and wit.